Green

June 22 – Infusion point – stories of creativity, marketing, innovation and business

During the last edition of We Make Future, International Fair and Festival on Technological and Digital Innovation, Eu Factor organized a Hackathon that involved 30 young people, divided into teams and with different skills, for the creation of a communication campaign on European Cohesion Policy.

Many were the communication companies present at the fair and, just during the three days, Roberta Trovarelli, project manager of Eu Factor, was interviewed by Mentarossa – communication agency for an episode of “Punto di infusione”, a podcast characterized by an original tone, playful and with different points of reflection and discussion.

The podcast episode “A European project on cohesion communication and sustainability. In the time of an infusion with Roberta Trovarelli of Innovacoop” presents the Hackathon of Eu Factor, the progress work during the two days of activity and the mood of the participating teams. Moreover, themes on innovation and sustainability are addressed, meeting points between Eu Factor and Mentarossa.

 

To listen to the complete podcast click on the following link https://podbay.fm/p/punto-di-infusione-storie-di-creativita-marketing-innovazione-e-business/e/1687445677

Survey by Area studi Legacoop and Ipsos

According to the results of a survey by Area studi Legacoop and Ipsos, in the last 3 years almost one Italian in 2 (45% of respondents) has purchased a used product and one in 3 (36% of the sample) a reconditioned or regenerated product.

However, for 32% of people we live in a society not used to reuse, for 28% people prefer to always have the latest model released on the market.

Among the initiatives to encourage a more circular approach: price reduction (86%); economic incentives on used/reconditioned/regenerated products (84%); more information on their reliability (85%).

For 8 out of 10 Italians (more precisely for 81% of respondents) “in today’s society we are too accustomed to linking well-being to the amount of new goods acquired, instead of the greater care of the goods we use“.

On a global level, the circular economy, unfortunately, is lagging behind, but Italy confirms itself as a leading country, along with Spain, among the largest European economies. There are, however, alarm bells. Because we’re getting worse on some key indicators like the circular use rate of matter and resource productivity. This is what emerges from the National Report on the Circular Economy 2022 promoted by Assoambiente and realized by CEN (Circular Economy Network), in collaboration with Enea.

MORE DETAILS 

 

What does Europe do?

More than 2.2 billion tonnes of waste are produced every year in the European Union. The EU is updating waste management legislation to promote the transition to a circular economy, as an alternative to the current linear economic model.

In March 2020, the European Commission presented, under the European Green Deal in line with the proposal for the new industrial strategy, the Action Plan for a New Circular Economy, which includes proposals for more sustainable product design, on reducing waste and empowering citizens. Resource-intensive sectors, such as electronics and information and communication technologies, plastics, textiles and construction, are given special attention.

In February 2021, the European Parliament voted for the new circular economy action plan, calling for additional measures to achieve an environmentally sustainable zero-carbon economy, free from toxic substances and fully circulate by 2050. It also includes stricter recycling standards and binding 2030 targets on the use and ecological footprint of materials.

Through measures such as waste prevention, eco-design and reuse of materials, European companies would achieve savings and at the same time reduce total annual greenhouse gas emissions. At the moment, the production of the materials we use every day is responsible for 45% of CO2 emissions.

The transition to a more circular economy can bring many benefits, including: Reducing pressure on the environment; More certainty about the availability of raw materials; Increasing competitiveness; Boosting innovation and economic growth (a 0.5% increase in GDP); Increase in employment – it is estimated that in the EU thanks to the circular economy there could be 700,000 new jobs by 2030.

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On 9 May 2022, the Conference on the Future of Europe, the most advanced participatory experiment implemented by the EU, formally ended.

This time, the European institutions have not only consulted the citizens, but have made them deliberate and draw up recommendations on the main challenges and priorities for the future of the Union.

One year on from the conclusion of the Conference, the 49 proposals from the citizens were discussed by the Council, Parliament and the Commission to be transformed into concrete policies, but the follow-up is still ongoing. The main challenge is to convene a Convention for the reform of the Treaties, the standard procedure for extending the Union’s competences and implementing the Assembly’s more ambitious proposals, such as overcoming unanimity in the Council.

The Conference on the Future of Europe has been a unique transnational participatory process, and continues to be an extraordinary opportunity to launch a new constituent process within the EU. It is up to the European institutions to fulfil the expectations of European citizens.

To continue reading, click on the following link https://regioneer.it/ov341m2s

 

Edited by Europe Direct Emilia-Romagna

 

During this year’s European Session, the 3rd European Commission, which deals with territory, environment and mobility, addressed some crucial issues related to the implementation of the European Green Deal policies in different sectors.

Specifically those relating to waste reduction, soil and ecological transport.

To continue reading, click on the following link https://regioneer.it/hy658r3x 

 

Edited by Europe Direct Emilia-Romagna

Sustainable hydrogen is considered a crucial factor in the energy transition and the Emilia-Romagna Region is developing a regional strategy that favours its production and consumption.

Hydrogen is one of the most abundant gases on the planet but it is not a source of energy, it is a carrier, this means that it can be useful to transform and conserve energy produced by other means. It will play a key role in the medium and long term both for our future energy systems and for achieving carbon neutrality.

It represents a great opportunity but today it represents a great challenge that calls for institutions, research institutions and companies. A change of vision that means not only research and production of hydrogen but also development of new skills and definition of new industrial strategies for a growth of the overall territory.

To continue reading, click on the following link https://regioneer.it/bn133o7w 

 

Edited by Europe Direct Emilia-Romagna

Participate in the photo contest #LaTuaEuropa with your class!

“La Tua Europa” is the photo contest of the EU FACTOR project.

The contest will be active until 30 May 2023.

High school classes wishing to participate in the competition can do so by sending a photo that answers the questions: “What is Europe? What does it represent for its citizens? Where do you meet it in your daily life?” to the e-mail address eufactor.project@gmail.com indicating the class, the name of the school, name, surname and e-mail address of a school contact (teacher) together with a short text (maximum 1500 characters) explaining why that is LaTuaEuropa!

The photos that conform the requirements will be published by the organizers on the Instagram page of EU Factor @eufactorproject and published on the website www.eufactor.it

The winner of the competition will have the opportunity to visit the new exhibition space “Europe Experience – David Sassoli” in Rome promoted by the Parliament and the European Commission and named after the former president of the European Parliament. Young people can put themselves in the shoes of Members of the European Parliament through an engaging interactive role-playing game organized by the staff of Esperienza Europa.

Discover the rules and participate!

Regolamento Contest fotografico_LaTuaEuropa_SCUOLE_EUFACTOR_Aggiornato

The legislation requires companies to ensure that products sold in the EU do not cause deforestation, to combat climate change and biodiversity loss.

Between 1990 and 2020 deforestation affected a larger area of the EU and EU consumption responsible for about 10% of losses.

The European Parliament has definitively approved a law that provides that companies will be able to sell in the EU only products whose supplier has issued a declaration of “due diligence” certifying that the product does not originate from deforested land and has not contributed to the degradation of forests, including irreplaceable primary forests, after 31 December 2020.
As requested by Parliament, companies will also have to verify that these products comply with the relevant legislation of the country of production, including on human rights, and that the rights of the indigenous peoples concerned have been respected.

Products covered by the new legislation include cattle, cocoa, coffee, palm oil, soya and wood, including products containing, fed or produced using these products (for example, leather, chocolate and furniture)as originally proposed by the Commission. Also included rubber, coal, printed paper products and a number of palm oil derivatives.
At the request of the EP, the definition of forest degradation has also been extended, which now includes the conversion of primary or naturally regenerated forests into forest plantations or other woodland.

The text must also be formally approved by the Council and will then be published in the Official Journal of the EU, to enter into force 20 days later, so it will be directly applicable in all EU countries.

More info https://www.europarl.europa.eu/news/it/press-room/20230414IPR80129/il-parlamento-approva-una-nuova-legge-per-combattere-la-deforestazione-globale

Experience Europe – David Sassoli is the exhibition space, inaugurated in October 2022 in Piazza Venezia in Rome, dedicated to the EU promoted by the Parliament and the European Commission and named after the former President of the European Parliament.

Dialogue with citizens, starting with young people, was one of the issues that was particularly important to the former president Sassoli.

“Europa Experience” is a project that provides for the opening of multimedia centres in all the capitals of the 27 Member States.

Inside the structure you can live a multimedia path that, through interactive devices and role-playing games, allows you to immerse yourself in the functioning of the European Union, offering the visitor a direct view of how the collaboration takes place to address the most important challenges of the present.

The centres promote knowledge of the EU, its actors, policies and campaigns, but also the values of democracy, inclusion, accessibility and multilingualism.

The main objectives are three in particular: to present Europe as a whole and to ensure that citizens understand the impact of European democracy in their lives, to provide interactive and up-to-date content on the EU, act at local level and involve the citizens of the Member States in an efficient manner.

The area also has a conference room for events, seminars and debates: a place aimed at encouraging the meeting between citizens, stakeholders and European parliamentarians.

More information: https://visiting.europarl.europa.eu/it/visitor-offer/other-locations/europa-experience/rome 

…and just the visit to the center “Experience Europe David Sassoli” is the prize that will win the class winner of the photo contest “La Tua Europa” (section schools), promoted within the EU Factor project.

DISCOVER HOW TO PARTICIPATE OR TO PARTICIPATE, it is very simple!

Vuoi partecipare al contest fotografico con la tua classe? Vai al regolamento del contest #LaTuaEuropa per le scuole superiori

 

Take part of the photo contest #LaTuaEuropa with your class!

The winning class will have the opportunity to visit the multimedia center “Europe Experience – David Sassoli” of Rome to discover how the European Union works and put yourself in the shoes of Members of the European Parliament through an engaging interactive role-playing game organized by the staff of Europe Experience.
CONTEST

#LaTuaEuropa is the photo contest of the EU FACTOR project.

The Contest will be active from 1 April to 15 May 2023.

Secondary school classes wishing to participate in the competition can do so by sending a photo that answers the questions “What is Europe? What does it represent for its citizens? Where do you meet it in your daily life?” to the e-mail address eufactor.project@gmail.com indicating the class, the name of the school, name, surname and e-mail address of a school contact (teacher) together with a short text (maximum 1500 characters) explaining why that is LaTuaEuropa!

YOUR IDEA OF EUROPE

You can portray a landscape, a significant place, a monument, a symbol, an object or people. The strategic objectives of the European cohesion policy can be considered as a starting point. How has Europe improved life around me in terms of sustainability, inclusion, digitalization, mobility, rights, work?

The photos below the requirements will be published by the organizers on the Instagram page of EU Factor @eufactorproject and published on the website www.eufactor.it


AWARDS

A commission of experts of the EU FACTOR project will select, at its sole discretion, the winning photograph based on criteria of originality and quality.

The winner of the competition will have the opportunity to visit the new exhibition space dedicated to the EU “Experience Europe – David Sassoli” in Rome promoted by the Parliament and the European Commission and named after the former President of the Parliament. The Europe Experience Centre – also present in other European cities – promotes knowledge of the EU, its actors, its policies and its campaigns, but also the values of democracy, inclusion, accessibility and multilingualism.

Discover the rules and participate!

Regolamento Contest fotografico_LaTuaEuropa_SCUOLE_EUFACTOR

How does Europe enter our daily lives? How does it affect our jobs, our families, our healthcare, our hobbies, our travel, our safety, our consumption choices and our social rights? How is it present in our countries, cities, and regions?

What Europe does for me is the interactive and multilingual website created by the European Parliamentary Research Service. It contains hundreds of short, easy-to-read articles providing examples of the real impact the EU has on citizens’ lives. Users can easily find specific information about what Europe does for their region, their profession, or their favorite pastime.

More than 1500 locations

The site provides about 2000 one-page articles to share or reuse as web pages or as PDF files. The articles are divided into two main sections. The first, “In My Region,” allows users and their families to select where they live or work. How is Europe present in our cities and regions? This section includes more than 1500 locations in every part of the European Union.

More than 500 snapshots of what the EU does for citizens

The second section of the site, “In my life”, allows each user to choose from 500 articles that touch on important aspects of the lives of European citizens. For example, how the EU impacts families, healthcare, hobbies, travel, safety, consumer choices and social rights. A series of podcasts in a growing number of languages is also available in this section.

Citizens’ App: Europe in the palm of your hand

This mobile application helps citizens find out what the EU has done, is doing and intends to do. It is browsable, shareable, can be customized and is available in twenty-four languages. It can be downloaded for free from the App Store and Google Play.