The date of the European elections (in Italy 8 and 9 June 2024) is approaching, an important moment that invites citizens to express their preferences.
As part of its promotional actions, the European Parliament created and launched a video documentary. It presents testimonies of senior citizens from different EU countries who pass on their stories about democracy to future generations and emphasise that democracy and voting cannot be taken for granted.
With the slogan ‘Use your vote. Or others will decide for you’, this second phase of the institutional election campaign emphasises the importance of democracy. More specifically, the campaign video further explores the turbulent history of many European countries and the importance of protecting the values and principles of democracy.
In addition to 190 million views on social media platforms, streaming video, TV and mobile devices, the film in its various TV and social media formats has so far been shown by more than 63 TV channels in 21 countries and will continue to be shown by more channels in the coming weeks.