During the last edition of the WMF – We Make Future, at the Rimini Fair, from 15th to 17th June, EU FACTOR created and promoted a Hackathon aimed at 30 young communicators with the aim of bringing citizens closer together and raising awareness of the role of Europe and its Cohesion Policy.
The Hackathon EU FACTOR has therefore involved creative young people in the design of a communication campaign on various channels, focusing on European Cohesion Policies and their impact on our territory and on the lives of citizens.
In fact, the great impact of investments in terms of increasing training and employment opportunities, improving the quality of life and protecting the environment and cultural heritage is often insufficiently known to European citizens.
The protagonists of the Hackathon, thanks to the support of mentors and experts, have set up an original and competent communication campaign. Participants were divided into working groups to develop ideas and make a presentation with short texts, images, interactive maps or multimedia files.
The communication campaign had to develop content related to at least 3 of these areas: Relation city campaign; Be citizens, be community; Third and fourth age; Education in digital; Mobility; Health, prevention; Interaction man machine; Environment.
The Hackathon was attended by 30 young people from the Jobs Academy in Bergamo, who elaborated their communication projects on 15th and 16th of June, culminating in the final award ceremony on the afternoon of 16th June. The young participants exposed the works in 5-minute pitch, which also included videos and multimedia content. The award – a week at the AI Summer School of the WMF in Monasterace (RC) – was won by the group C Man-Machine Interaction and composed of the following young people: Alessandro Cinelli, Filippo Catania, Giorgio Lacanna, Matteo Manenti, Simone Sforzi, Carlo Landriscina, Simone Di Gravina, Francesca Gagliardi, Chiara Scippacercola, Simone Zandomeneghi.